Photos of kittens are cute, but clothing and food are where it's at when searching for online advertising. PopMarker , creators of the advertising industry's most advanced platform for programmatic and in-image advertising, found that fashion and food are the most likely to lead to views, which can in turn generate cash for publishers. PopMarker reports that in the network more than 1,000 publishers, style and fashion photos were tagged with advertising 20,000 times. Images of food were tagged 16,000 times and photos of chocolate 14,000. Even veggies were tagged 9,000 times. Due to kittens as well pets, they're nowhere that can be found. New York based PopMarker has developed a patent pending image tagging advertising platform that allows publishers to monetize images by overlaying additional content and links on the surface of an existing image. Publishers can take images that they already own and build a new stream of revenue by using them to create programmatic advertising, according to PopMarker CEO Sarper Kocabiyik. For publishers it's found money for the reason that can monetize an existing library of images that sits bored." The opportunity to make use of images these people already owned not only creates new revenues for publishers, however has been found to be more effective than what they are already using. In just 21 months of operation PopMarker found that programmatic publishing yields three times more revenue as classic banner ads. In addition, fill rate for qualified and compliant publishers is close to 100% on a very competitive eCPM. Click for more information to join PopMarker publisher network. PopMarker enables publishers to generate an entirely new source of revenue by using photos they already own. The initial data make sure publishers be convinced that there's just going to be gold in those archived photos of bread and chocolate not kittens. Cute kittens often is the stars of social media, but cute only gets you so far. About PopMarker Established in January 2014, PopMarker may be the global leader in in-image advertising placement. It has patented the most advanced interactive platform for in-image advertising. It's the only SaaS cloud based interactive in-image advertising platform, which can be utilized by both publishers and advertising attornies. PopMarker's ad server platform is now serving both premium and programmatic for marketing.
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